More and more employers have taken to the web – perusing the social media accounts of potential employees. Find out how to make sure you get the seal of approval.
In this digital age, we are prone to posting just about every part of our lives on social media. Night out with your friends? Post a picture on Instagram. Did something crazy happen to you today? Write a post on Facebook. At some point, however, it is necessary to create a line between what you post and what you keep to yourself.
Imagine that you are a hiring manager. You start to Facebook-stalk someone who has just applied for a position with your company. What do you find? Picture after picture of wine glasses, beer bottles, sloppy smiles. Okay, at a certain point, the person stops being a fun time. They start to be a liability. Would you hire someone that is out five nights of the week partying and drinking? Probably not. But chances are that you want someone who can let loose every once in a while. This is a great lesson to keep in mind when cleaning up your social media: protect your personality.
Protect your personality. The way you portray yourself on social media is the way you portray yourself to the world. Show the world that you have it together. You have a good balance of professional and personal content. Show that you aren’t a party animal – but you aren’t a stick in the mud either. Tasteful images of a fun night out can be a good thing. Just make sure it isn’t an every night situation.
Looking beyond images, its important that you maintain a good balance of political content – especially on Twitter. Sure, it’s easy to get caught up in the whirlwind of political debate, but you don’t want to cut yourself off from a client or a potential employer. I like to stay on the safe side by leaving politics off social media. Being polarizing is not always a good thing for a young professional.
How do you maintain balance on your social media? Do you maintain it at all? Comment or reach out to me on social and give me your opinion. In the mean time, check out this article from The Muse about cleaning up your social media.
Until next time,